Where Do Car Dealers Typically Install a Gps Tracking Device On a Vehicle?
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The automotive market is a complex ecosystem, broadly divided into two segments: new and used cars. Both have their own dedicated dealership networks, and within these networks, fleet managers play a crucial role. They are tasked with tracking every vehicle in their inventory, a job made far easier and more efficient with the use of fleet GPS tracking devices. But why do car dealers install these trackers on their vehicles?
In both cases, fleet managers are assigned who are tasked with tracking all the vehicles in the inventory lot using fleet GPS tracking devices. There are several other reasons why dealers put a GPS tracking device on a vehicle.
Read on to learn more!
Why Car Dealerships Use GPS Trackers?
The reasons go beyond simple location tracking.
Why do car dealers install GPS trackers on their vehicles?
One of the primary responsibilities of a fleet manager is to ensure that vehicles on the lot are in their prime condition, both technically and visually. When cars sit for extended periods, it's common for them to develop issues. Imagine a potential customer coming to test drive an electric car, only to find the battery is dead. That's a lost sale, and it's a situation that could have been avoided.
As cars, whether new or used, are parked for a long time before they are sold off, it is natural for these vehicles to develop technical or visual issues. For instance, a customer arrives to check out an electric car but fails to take it out for a test drive since its battery pack is dead. The outcome is that the customer completely loses interest in buying the car from that dealership!
This is where a telematics solution comes in. A GPS tracker isn't just for location. It can also monitor a vehicle's overall health and provide alerts for issues like low battery voltage. Additionally, these devices can double as an anti-theft solution, alerting the manager if someone tries to break into the vehicle. This is a key reason why you'll see a dealer installed GPS tracker. It protects the asset and the sale.
Really?
Yes!
You see, a fleet tracker not only keeps track of a vehicle when it is parked or moving but at the same time, a telematics solution would also keep a close watch on the overall health of the vehicle.
Additionally, the device would also alert the fleet inventory manager if someone tries to break into the vehicle.
Where Do Dealerships Hide GPS Trackers?
So, where do dealerships hide GPS trackers? Dealerships often place or conceal fleet GPS trackers in various spots on their vehicles. This is a common practice, and you might find a dealer installed tracking device in several places:
- The glove box
- The centre console
- The door trims
- In the trunk
- Behind the front/rear bumper
- Directly in the engine bay
- Under the seats or within the seat cushions
- Behind the brake or the headlight units
- Behind the sun visors, etc.
This answers the question of where do car dealerships put trackers and do dealerships put trackers on cars. The goal is often discreet placement to prevent tampering. People often wonder, "do car lots put trackers on cars?" The answer is yes, and they're usually hidden.
A Smart Move: Installing GPS Trackers on Dealership Cars
Fleet GPS tracking solutions for both new and used car dealerships are rapidly growing in popularity. These devices offer fleet managers a straightforward way to keep tabs on the:
- Location
- Overall electromechanical health and
- Security of the vehicles parked in the inventory lots.
This is why you'll find dealer installed tracking devices on many vehicles. They also help with a major issue: joyrides. If a customer takes a car for a test drive and doesn't return it, the dealership can easily track its location. These devices are invaluable for asset protection and dealing with payment delinquencies. In essence, they make managing a large inventory of vehicles much simpler. This is the primary reason car dealers put the GPS on their vehicles. So, where do dealers put trackers on cars? Usually in places that are hard to find, ensuring the vehicle's safety.